BrandingBeez
Featured SEO Success Story

Atlantic Foundation SEO Growth

Atlantic Foundation & Crawl Space Repair
5.0 (White-label partner feedback)

From Invisible to #1 Rankings

How we increased organic users by 49% and secured #1 rankings for 122 foundation repair keywords in 6 months

+49%
User traffic
122
#1 keyword rankings
1,409
Keywords ranking

Case Study Highlights

Key metrics and achievements from this transformation

+50%
Traffic Growth

Organic traffic increase

122%
Form submissions

30 average form submissions every month

1409
Keywords Ranking

Top 10 positions

176%
Impression growth

Search Console data

1 Year
Campaign Duration

Local SEO timeline

15
Position Improvements

Across target keywords

North Carolina
Local SEO Focus

Service area targeting

White-label
Service Model

Partner delivery

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Client Overview
Atlantic Foundation & Crawl Space Repair logo

About Atlantic Foundation & Crawl Space Repair

Atlantic Foundation & Crawl Space Repair (atlantic-foundation.com) is a specialized contractor providing foundation stabilization, crawl space encapsulation, basement waterproofing, and structural repair services for homeowners across North Carolina.

Despite their technical expertise, Atlantic Foundation struggled with digital visibility—weak rankings for critical repair terms, minimal localized content, underdeveloped directory presence, and ineffective outreach to realtors/property managers.

Client
Atlantic Foundation & Crawl Space Repair
Campaign
4-month SEO campaign
Primary Audience
Homeowners + Realtors
Location Focus
North Carolina

Initial Challenges

  • 1
    Weak rankings for core foundation/crawl space service keywords.
  • 2
    Minimal localized content for NC homeowners and service areas.
  • 3
    Underdeveloped citations/directories and review system.
  • 4
    Technical performance issues and thin service-page content.

Challenges Identified

Critical issues preventing organic growth and local visibility

Missing service-specific schema markup (foundation repair / encapsulation).

Our Action Plan

Implement relevant schema for key services and locations.

Result
Improved SERP understanding and eligibility for rich results.
Severity: High

Critical mobile performance issues (high LCP/CLS on key pages).

Our Action Plan

Optimize Core Web Vitals via asset, layout, and rendering improvements.

Result
Better user experience and stronger organic performance.
Severity: Critical

Thin content on service pages and broken internal linking.

Our Action Plan

Expand service content + repair internal linking between pillars.

Result
Higher topical authority and stronger crawlability.
Severity: High

Low local citations, no review acquisition system, weak service area pages.

Our Action Plan

Citation building/cleanup + review system + city page optimization.

Result
Improved local pack visibility and geo-intent rankings.
Severity: Medium

Keyword Performance

Strategic keyword targeting delivered significant position improvements across key search terms.

Top Performing Keywords

KeywordCurrentPreviousImprovementVolume
Crawl space storage10+-1 positions10/mo
Crawl space air conditioner30+-3 positions15/mo
Foundation repair raleigh nc25+3 positions25/mo
Crawl space repair raleigh nc30+-3 positions20/mo
Crawl space encapsulation raleigh nc425+21 positions16/mo
Raleigh crawl space repair210+8 positions10/mo
Crawl space drainage system30+-3 positions10/mo

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Tools & Methodologies

Professional tools and proven strategies used in this project

SEMrush / Ahrefs logo

SEMrush / Ahrefs

SEO Analysis

Keyword tracking, backlink analysis, competitor research.

Google Search Console logo

Google Search Console

Performance Monitoring

Query/page performance, indexing insights, CTR diagnostics.

GA4 + Tag Manager logo

GA4 + Tag Manager

Analytics & Tracking

Traffic and conversion tracking, event setup, reporting.

Surfer SEO / Clearscope logo

Surfer SEO / Clearscope

Content Optimization

Content briefs, on-page optimization, topical coverage improvements.

Client Testimonial & Results

Real feedback and visual proof of our success

"BrandingBeez delivered transformative results through hands-on SEO partnership—49.16% organic user growth and 121.88% more contact submissions in 6 months, including 122 top #1 keyword rankings. Transparent communication and a risk-managed rollout made the results easy to understand and execute."

Carolina Web consultants
Carolina Web consultants
White-Label Partner Agency, US
Carolina Web consultants

Performance Highlights

User Growth
+49.16%
5,476 → 8,168 users
Session Growth
+9%
1,670 → 1,820 sessions
Returning Users
2,453
Strong retention
Avg Engagement Time
2m 18s
Per session

Contact Submissions

30
total submissions

Keyword Success

Top #1 KeywordsTop positions achieved
122keywords
Keywords RankingTop 10 visibility
1,409keywords

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