SEO Questionnaire - BrandingBeez

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SEO Questionnaire

1. Business Information

What is your company name?

Briefly describe your business and the products/services you offer.

Who is your target audience?Local customersNational customersInternational customersB2B (Business-to-Business)B2C (Business-to-Consumer)Specific age group

Primary business goal?Brand awarenessLead generationE-commerce salesLocal visibilityOther

Specific age group

Other

2. Website Information

What is your current website URL?

Which platform/CMS is your website built on?

Other

Do you have a dedicated web developer?Yes, in-houseYes, outsourcedNo

Do you plan to make major website updates soon?Yes, within 3 monthsYes, within 6 monthsNo updates planned

3. SEO Goals & Expectations

What are your main SEO goals?Improve search engine rankingsIncrease organic website trafficGenerate more leads or salesImprove local search visibilityEnhance brand authorityOther

How do you measure SEO success?Higher search rankingsIncreased website trafficMore leads or conversionsLower bounce rateOther

Other

Other

What is your expected timeframe for SEO results?3-6 months6-12 months12+ monthsUnsure

Do you have specific keywords you want to target?

4. SEO & Marketing History

Have you previously invested in SEO?Yes, ongoing SEOYes, but stoppedNo, this is our first time

Current SEO tools in use?Google AnalyticsGoogle Search ConsoleSEMrushAhrefsMozOtherNot using any SEO tools

Other

Have you run any paid advertising campaigns?Yes, Google AdsYes, Facebook/Instagram AdsYes, LinkedIn AdsNo

Have you ever received a Google penalty?Yes, manual penaltyYes, algorithmic penaltyNoNot sure

5. Content Strategy

Do you have a blog?Yes, and we update it regularlyYes, but it's inactiveNo

Content publishing frequency?WeeklyMonthlyOccasionallyNot at all

Do you need help with content creation?Yes, writing blog postsYes, creating landing pagesYes, optimizing existing contentNo, we handle content internally

Do you have a content strategy in place?Yes, we follow a structured content planYes, but it's not consistentNo, we need help creating one

6. Technical SEO & Website Performance

Do you have access to Google Analytics and Google Search Console? *Yes, bothOnly Google AnalyticsOnly Google Search ConsoleNo

Have you conducted a technical SEO audit before? *YesNoNot sure

Are there any website performance issues you are aware of? *Slow website speedMobile responsiveness issuesBroken links/errorsNo known issues

Have you tested your website’s loading speed and user experience performance? *Yes, and everything is optimizedYes, but improvements are neededNo, I haven’t tested itNot sure, need help evaluating it

7. Link Building & Off-Page SEO

Have you done any link-building activities before? *Yes, through guest postsYes, through directoriesYes, through outreach campaignsNo

Are there specific websites or domains from which you aim to acquire backlinks? *YesNo specific targets

Are there specific websites or domains from which you aim to acquire backlinks?Are there specific websites or domains from which you aim to acquire backlinks?

Have you developed relationships with industry influencers or bloggers for link-building purposes? *Yes, we have active collaborationsWe have some connections, but they are not actively leveragedNo, we haven't established such relationships

Do you monitor and manage toxic backlinks? *Yes, regularly with SEO toolsOccasionally, but no immediate actionNo, we don’t track them

8. Competitor & Market Insights

Who are your top competitors?

What keywords do you think your competitors are ranking for?

Are there any competitors whose SEO strategy you admire? *YesNo

Do you track your competitors’ SEO performance regularly? *Yes, using SEO toolsOccasionallyNo, but I’d like to start

Are there any competitors whose SEO strategy you admire?

9. Additional Information

Are there any specific SEO strategies you do NOT want to use? *Aggressive link buildingPaid backlinksAI-generated contentOther

Any additional comments or concerns regarding SEO?

SEO Questionnaire

1. Business Information

What is your company name and website URL?

Briefly describe your business and the products/services you offer.

Who is your target audience?

Local customers National customers International customers B2B (Business-to-Business) B2C (Business-to-Consumer) Specific age group (please specify)

What is your primary business goal?

Brand awareness Lead generation E-commerce sales Local visibility Other (please specify)

Specify Other

2. Website Information

What is your current website URL?

Which platform/CMS is your website built on?

Specify Other

Do you have a dedicated web developer?

Yes, in-house Yes, outsourced No

3. Website & Content

Website platform

Specify Other

Blog availability & posting frequency:

Previous SEO efforts:

Yes No

Google Analytics & Search Console set up?

Yes No

4. Technical & Local SEO

Any known website issues (Slow speed, mobile issues, etc.):

SSL certificate installed?

Yes No

Google Business Profile set up?

Yes No

5. Link Building & Social Media

Any past backlink efforts?

Yes No

Running paid ads?

Yes No

Active social media platforms:

Facebook Instagram LinkedIn X YouTube Other

6. Reporting & Communication

Preferred report frequency:

Preferred communication mode:

Email WhatsApp Slack Zoom Other

Let’s work together

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